Privacy Policy

Last updated: 30 November 2025

1. Introduction

MyLinkPe ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform for creating UPI payment links, invoices, and managing your mini online store.

By using MyLinkPe, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our Service.

2. Information We Collect

2.1 Information You Provide

We collect information that you directly provide to us:

  • Phone number (for authentication and account creation)
  • Business name and description
  • UPI ID for payment collection
  • GST number (if applicable)
  • Product information (names, descriptions, prices, images)
  • Customer information you choose to store
  • Transaction and order data

2.2 Automatically Collected Information

When you access our Service, we automatically collect:

  • IP address and device information
  • Browser type and version
  • Pages visited and time spent on pages
  • Date and time of visits
  • Referring website addresses
  • Operating system and platform

3. How We Use Your Information

We use the collected information for the following purposes:

  • To create and manage your account
  • To authenticate your identity via OTP verification
  • To generate payment links and QR codes
  • To create and manage your mini store
  • To generate GST-compliant invoices
  • To track and display your orders and payments
  • To provide customer support and respond to inquiries
  • To improve our Service and develop new features
  • To send important notifications about your account
  • To detect and prevent fraud, abuse, and security threats
  • To comply with legal obligations

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

4.1 Service Providers

We may share information with trusted third-party service providers who assist us in operating our Service:

  • Twilio (SMS delivery for OTP verification)
  • Supabase (database and authentication services)
  • Cloud hosting providers

These service providers have access to your information only to perform specific tasks on our behalf and are obligated to keep it confidential.

4.2 Legal Requirements

We may disclose your information if required to do so by law or in response to:

  • Valid legal requests from government authorities
  • Court orders or legal proceedings
  • Protection of our rights, property, or safety
  • Prevention of fraud or security threats

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Payment Information

MyLinkPe does not process, store, or have access to your financial payment information. All payments are made directly through UPI (Unified Payments Interface) to your UPI ID. We only store:

  • Your UPI ID (public identifier)
  • Transaction metadata (amount, date, status) that you manually record
  • Order information that you choose to track

We are not a payment gateway or payment service provider. Your customers pay you directly via UPI apps.

6. Data Security

We implement industry-standard security measures to protect your information:

  • Encryption of data in transit using HTTPS/TLS
  • Secure database storage with access controls
  • OTP-based authentication for account access
  • Rate limiting to prevent abuse and unauthorized access
  • IP tracking for security monitoring
  • Regular security audits and updates

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee its absolute security.

7. Data Retention

We retain your information for as long as your account is active or as needed to provide our Service. You may request deletion of your account at any time through account settings.

After account deletion:

  • Your personal information will be permanently deleted within 30 days
  • Some information may be retained for legal compliance (e.g., tax records)
  • Anonymized data may be retained for analytics purposes

8. Your Privacy Rights

You have the following rights regarding your personal information:

  • Access: Request a copy of your personal data
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your account and data
  • Portability: Export your data in a machine-readable format
  • Objection: Object to certain types of data processing
  • Withdrawal: Withdraw consent for data collection at any time

To exercise any of these rights, please contact us at support@mylinkpe.com.

9. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience:

  • Essential cookies: Required for authentication and basic functionality
  • Analytics cookies: Help us understand how you use our Service
  • Preference cookies: Remember your settings and preferences

You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our Service.

10. Third-Party Links

Our Service may contain links to third-party websites or services (such as UPI payment apps). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any information.

11. Children's Privacy

MyLinkPe is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately so we can take appropriate action.

12. Data Transfer

Your information may be stored and processed in servers located in India or other countries where our service providers operate. By using our Service, you consent to the transfer of your information to these locations.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by:

  • Sending an SMS to your registered phone number
  • Displaying a prominent notice in our Service
  • Updating the "Last updated" date at the top of this policy

Your continued use of the Service after changes constitutes acceptance of the updated Privacy Policy.

14. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

Email: support@mylinkpe.com
Website: mylinkpe.com

We will respond to your inquiry within 7 business days.

15. Governing Law

This Privacy Policy is governed by the laws of India. Any disputes arising from this policy shall be subject to the exclusive jurisdiction of the courts in India.